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Combining my design expertise and business knowledge, I strive to deliver optimal digital solutions to critical business problems with a particular awareness for financial and temporal business constraints. Throughout my career, I've developed a design style that focuses on simplicity, usability and elegance, and honed project management skills that stem from the startup agile framework and focus on clear and regular communication.

Joining your in-house team or coming on board with my own team of expert designers, I can manage your project from concept to delivery, consult on certain issues your project might be facing, or start designing at any stage of the product development process. While every project is unique, and agile workflows are adaptable, the following illustrates the common stages of my product development process.

Exploration

As the first stage of any project, its objective is to have an excellent understanding of the problems we're facing and a clear strategy for the development of an optimal digital solution. Taking a user-centred approach, we’ll question and challenge ideas to create a vision for the outcomes you want for your company and customers.

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UX Flow

With a clear plan in place, we'll map out user journeys and task flows. Linking all user interactions to screens, these diagrams will determine navigation scenarios, choices and outcomes before diving into the design, and lay the foundations for the final product.

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Wireframes

The blueprint of a digital product, wireframes enable us to structure and capture its architecture visually. With a focus on usability and intuitive design, wireframing will allow us to quickly test and iterate ideas before investing time and budget to design work.

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Branding

Great interfaces communicate your brand across all points of interaction, and brand guidelines are essential for this. We can develop them together so that your brand’s visual identity is expressed consistently throughout your product.

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Interface design

With brand guidelines in place, we can go on to design an elegant interface that provides intuitive experiences for users.

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Communication tools

Once the design is signed off, we can produce various deliverables to visualise and better communicate your product to your team and stakeholders. These might include showcase video animations, invision prototypes, and functional specification documents for your developers to access graphic assets.

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Front end development

While I specialise in design, I can also code and implement the interface design through front end development when necessary, ensuring that your product is optimised, responsive and accessible.

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User testing sessions

Testing your product is key to its success, and we can host testing sessions throughout the design stage to evaluate everything from visual concepts to task flow usability.

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Ready to start

If you have a business problem that requires a digital solution, contact me with your project requirements and discover how I can help.